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WaMu to lose 93% of PR unit

CHICAGO: JPMorgan Chase will be laying off 42 out of 45 corporate communications staffers at recently acquired Washington Mutual.

Acquisitions call for hostile comms tactics

With talks of a recession, experts say hostile acquisitions are expected to rise, as well-positioned companies take advantage of the slumping stocks of targets. As evidenced by news of Microsoft s hint at a proxy battle to acquire Yahoo, and the most recent news of United Technologies rejected bid to buy ...

NCB taps dna13 and Media Watch to measure its outreach

but with an eye towards the future, The National Commercial Bank (NCB) in the Kingdom of Saudi Arabia has enlisted

External image repair needs to start in-house

successful salespeople. Last month, the United Auto Workers went on strike for two days at GM. While ...

United message buoys Divided We Fail

Healthcare and financial security for all Americans is a cause that has united three advocacy...for the three groups, one that made them push aside differences to unite. The initiative represents over 50 ...

Katz brings true understanding to TransUnion

impressions and contributed to approximately 200,000 online unit sales. A new, exclusive fraud and identity ...

Investor groups team up on Web-based push

(ICCR) have united to launch a Web-based campaign to fight proposals being considered by the Securities

Presidential debate spans YouTube

the paper says is vital to its business Media General s publishing unit, which houses several mid ...

A world of opportunity

that constitute the United Arab Emirates - the industry is surging. And because of this, the region as a whole ...

HVB tour is global experience

It was one of 12 experiential events engineered by agency Pleon to promote HVB s new wealth management division, says Claudia Vogt, HVB Wealth Management PR/marketing director. After UniCredit acquired it in 2005, HVB reorganized and launched the new unit, ultimately charging Pleon with promoting ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.