Be proactive in managing reputation
21 May 2007 | by K.C. Brown
been extended to today s corporate kingdoms and spirited business leaders. K.C. Brown is VP ...
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Reaching Latinos, targeted newswire services, and more
19 Jun 2007
united by a shared US experience. If targeting Latino television viewers, Solloway suggests providing ...
Pitching holiday gift guides, blog monitoring, and more
16 May 2007 | by Irene Chang
, the companies won t be competing for media attention, but uniting to tell a cohesive, multi-faceted story ...
Congress examines Iraq contract management
15 Feb 2007 | by Ted McKenna
Goldberg noted that the upcoming spin-off of KBR, the business unit that handles its Iraq contracting work ...
Pride of place
08 Jan 2007 | by Julia Hood, Keith O'Brien, Eleanor Trickett, and PRWeek staff
unit, a division launched in 2004 and headed up by Keith Burton, which focuses on employee communications. The success of this unit also provides insight into how CMG is tapping the resources of its ...
Rumors heat up regarding possible PRN acquisition
01 Dec 2006 | by Erica Iacono
Last week's Times reported that Apax was preparing a nearly $1 billion bid for the United Business Media (UBM) company. Both Peter Bancroft, director of communications for UBM, and a representative from Apax declined to comment on that news. Rumors of a sale have circulated for some time ...
All about chemistry
27 Nov 2006 | by Michael Bush
being created for Dow," he says. Golin's Insidedge unit worked on getting Dow staff behind ...
P&G India gains global PR pioneer status
30 Oct 2006 | by Hamilton Nolan
has strong agency support from Madison PR, a unit of Madison Communications, a large, independent ...
Broadcast PR companies unite amid ongoing scrutiny of VNRs
16 Oct 2006 | by Erica Iacono
and chair of the PRSA's advocacy practice, said the PRSA decided to unite with the NABC because ...
Communication begins at home
02 Oct 2006 | by Erica Iacono
crisis that involves moves that directly affect staff, such as restructurings. When United Airlines ... , United decided to present the plan in a way that would connect it to the company's overall business goals ... employees," says Liz Roch, MD of internal communications at United. "Communication was critical in getting ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
