Verizon reverses decision on pro-choice group
10 Oct 2007 | by Aarti Shah
corporate censorship. Verizon quickly changed course, and issued a release in late September, stating ...
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Chrysler's social-media site helps to drive comms in wake of strike
12 Oct 2007 | by Michael Bush
as a means to educate its employees, media, and the public during a six-hour United Auto Workers (UAW
Blackwater incident sheds light on crises
09 Oct 2007 | by Matthew McGevna
circumstances. Because it s under contract with the State Department, its public statements are minimal, making ... in Iraq, as the Iraqi provisional government has recommended. Blackwater s Prince has stated his support ...
External image repair needs to start in-house
04 Oct 2007
successful salespeople. Last month, the United Auto Workers went on strike for two days at GM. While ...
More from GM's Tony Cervone on the strike
02 Oct 2007 | by Michael Bush
The following are excerpts from our conversation about the role communications played during the two-day strike by the United Auto Workers association. PRWeek : How did your efforts effect what took place? Tony Cervone: I think the thing that changed the direction was the negotiations team ...
GM prioritizes employee comms amid UAW strike
28 Sep 2007 | by Michael Bush
the United Auto Workers two-day strike that ended last week, limiting external outreach as the two sides..., not about negotiations, but about the reality of the competitive state of [GM], he said. [We] are moving ...
Microsoft campaign puts Burson on the defensive
28 Sep 2007 | by Aarti Shah
to achieve [the site s stated] principles, he said. Guy Esnouf, a Microsoft spokesperson, said via e ...
Ogilvy counseling China on food-safety response
14 Sep 2007 | by Ted McKenna
In the wake of recalls involving fish, toothpaste, and other products exported from China, its government has been touting, through state-run media including China Daily, a recently launched effort ... to address safety concerns. Scott Kronick, president of Ogilvy PR China, said officials at China s State ...
Collapse brings bridge issues to forefront
29 Aug 2007 | by Ted McKenna
? Are inspections adequate? - were already well known to state and federal transportation departments, trade ... questions focused on potential hazards associated with particular bridges in the state, especially those ... department and those in other states have been working hard to overcome that by interacting with reporters ...
Diebold rebrands election products division
23 Aug 2007 | by Tonya Garcia
. State and federal government bodies are now reviewing election technologies, and some Premier purchases ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
