Octopus Group's Sciplino calls for fightback against reverse auctions
31 May 2012 | by Matt Cartmell
that agencies are not being given enough time to deliver pitches, with Sciplino stating that agencies should get ...
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With close to 31 million people attending a Diamond Jubilee party this weekend as the nation unites
that agencies are not being given enough time to deliver pitches, with Sciplino stating that agencies should get ...
that Manchester City had in 1969 but, as a Manchester United fan, it seemed apt. Even at that age, I
would now be called a "guerrilla" marketer, fly-posting ads on telephone poles in New York state. How ...
and the network offices that dominate the UK advertising market. As Damon states, at Joint we believe ...
whether an ad should be banned". The ASA report stated: "Just because an ad has received a high number ...
180 Amsterdam has created a global campaign for DHL featuring the Manchester United manager, Sir...The activity builds on the brand s partnerships with United and Formula One. A 60-second TV ad shows Ferguson at Old Trafford acknowledging an DHL Express courier as he starts his day. The spot is supported by press, outdoor and digital activity, including behind-the-scenes footage of United players ...
/DDB, led by Murphy as chief executive. It comes despite Omnicom repeatedly stating its focus ...
more time in meetings than in doing their jobs'. With media in a state of permanent revolution ... : Study carefully shipments of his brands by units. Where brand development is heavy and where ...
WPP has appointed Deborah Kerr to oversee Team News, its new agency unit that launched to service
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.