to remove filtersCopland rises in Brodeur restructure
11 Dec 1998 | by KATHY GREENE
Hi-tech communications specialist Brodeur Worldwide has implemented a restructure of its UK-based management team at Brodeur A Plus.
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STOP PRESS: Scandinavian software firm picks Key
11 Dec 1998 | by SOPHIE BARKER
Scandinavian IT firm EC Soft has selected Key Communications to handle its UK media relations. Key, which won the account after a competitive pitch last month, will promote the firm in the business and IT sectors.
Talk Loud boosts Disney PC games
11 Dec 1998 | by SIMON ELLERY
Disney Interactive, which produces PC and video games, has hired Talk Loud PR to handle consumer and trade PR for its portfolio of products and to launch several new titles.
BORDER LINES: WIESBADEN - Fink and Fuchs wins Baan
11 Dec 1998 | by MAGGIE BROWN
Baan Germany, the US/Dutch-based business software company, last week hired hi-tech specialist Fink and Fuchs to handle its corporate and trade PR in Germany. The agency pitched against two other firms, Kohtes and Klewes and Kaltwasser PR, for the account, which is believed to carry fees well into six...
MEDIA: IN BRIEF - Reed promotes Sturridge
11 Dec 1998 | by HARRIOT LANE FOX
Reed Business Information has promoted Computer Weekly editor Helena Sturridge to the roles of publisher for both her current magazine and recruitment supplement Computer Weekly Xtra!, and editorial director for all the nine magazines and five web sites within the Reed Computer Group.
Words Group starts financial agency
04 Dec 1998 | by KATHY GREENE
Hi-tech specialist The Words Group has launched a financial services arm, to be known as The Financial Word.
BORDER LINES: PALO ALTO: Pforzheimer joins Edelman
04 Dec 1998 | by MAGGIE BROWN
The head of the Weber Group s Silicon Valley office, Harry Pforzheimer, is leaving to take up an equivalent post at Edelman PR Worldwide. As general manager, he will report to Edelman s hi-tech global practice head, Paul Bergevin, and oversee the firm s 40-strong staff based in Palo Alto, California....
BORDER LINES: PARIS: SRRP to promote hi-tech exhibition
04 Dec 1998 | by MAGGIE BROWN
SRRP has won a competitive pitch to promote a new international hi-tech exhibition, the Forum des Hautes Technologies, which is scheduled to be held in Paris next February. The agency will handle all media relations for the exhibition, which will showcase 200 companies. The forum was set up earlier...
STOP PRESS: Software house Rebellion hires Bastion
27 Nov 1998 | by JULIETTE GARSIDE
UK entertainment software company Rebellion has handed its first PR account to specialist agency Bastion. Bastion will mainly promote the company in the specialist, trade and lifestyle press next year. Rebellion is due to launch two computer games, Aliens vs Predator and Rainbow 6, in 1999.
FOCUS: HI-TECH PR - Keeping an eye on future markets - Convergence of technologies has resulted in a flurry of mergers and acquisitions in the hi-tech sector. Good IT PR agencies both large and small must examine how they can benefit from the trend
27 Nov 1998 | by NICK PURDOM
Hi-tech PR has been a boom industry. Annual fee income increases of 30 or 40 per cent have been common in recent years and some medium-sized agencies have even managed growth rates of 70 per cent or more.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
