to remove filtersGovernment sets meeting dates to clarify PR process
20 Dec 1999 | by CAROLYN MYLES
WASHINGTON, DC: The federal government is about to get serious in its effort to sort out its muddled marketing processes.
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General Magic in TSI consolidation
20 Dec 1999 | by AIMEE GROVE
SUNNYVALE, CA: General Magic, which this summer launched a new consumer Web service called myTalk, has announced the hiring of TSI Communications as its PR firm of record.
1999 THE YEAR IN REVIEW: Myriad mergers. Corporate restructurings Million-dollar accounts. The ongoing battle with advertising. It was a busy year for the industry. PRWeek looks back.
20 Dec 1999 | by KELLEY CROWLEY
AGENCY ACQUISITIONS
CompUSA taps Lagrant as gateway to black America
13 Dec 1999 | by AIMEE GROVE
DALLAS: In a bid to widen its universe of potential consumers, CompUSA last week hired Lagrant Communications to handle PR and advertising for the US African- American market.
V.C. firm to create healthcare group
13 Dec 1999 | by MICHELE FOSTER
CHICAGO: Private equity firm GTCR Golder Rauner has teamed up with former CommonHealth CEO Gil Bashe to form a new healthcare marketing services network.
Maxxcom buys two integrated shops, hunts for more
13 Dec 1999 | by JOHN FRANK
TORONTO: Canadian holding company Maxxcom last week purchased two integrated shops - one in the US and one in Canada - and its buying binge may just have gotten started.
Philly calls for army of PR volunteers to handle GOP convention
13 Dec 1999 | by MATTHEW ZINMAN
PHILADELPHIA: With more than 15,000 members of the media expected to descend upon Philadelphia next summer for the Republican National Convention (RNC), local PR leaders and the convention s organizers have already begun to mobilize a colossal army of communications pros.
Exxon Mobil pumps up the publicity following merger
13 Dec 1999 | by SHERRI DEATHERAGE GREEN
DALLAS: Following the Federal Trade Commission s approval of Exxon Mobil s dollars 81 billion marriage on November 30, the newly merged company has begun to tout itself and its brands aggressively.
EJW pegs Puckett for new ’creative strategist’ post
13 Dec 1999 | by ANA VARGAS
DULLES, VA: The E. James White Company (EJW), an integrated ad/PR agency, has hired veteran marketer Bill Puckett and installed him in the new position of executive creative director.
Lexis takes KP account from Countrywide
10 Dec 1999 | by DAVID MCCORMACK
United Biscuits has consolidated its PR by appointing Lexis PR as the lead agency for KP Foods, on fees in excess of pounds 250,000. The work was won after a two-way pitch against four-year incumbent, Countrywide Porter Novelli.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
