to remove filtersOpenTV chooses MS&L, gets rid of Miller-Shandwick
20 Dec 1999 | by AIMEE GROVE
MOUNTAIN VIEW, CA: OpenTV has dumped stateside agency of record Miller-Shandwick and handed its dollars 500,000 US account to Manning, Selvage & Lee.
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Motorola calls on PMK to reach the stars
20 Dec 1999 | by AIMEE GROVE
LOS ANGELES: Seeking to undercut Nokia s current status as cell phone to the stars, Motorola has launched a multimillion-dollar marketing and publicity push to court Hollywood s elite.
General Magic in TSI consolidation
20 Dec 1999 | by AIMEE GROVE
SUNNYVALE, CA: General Magic, which this summer launched a new consumer Web service called myTalk, has announced the hiring of TSI Communications as its PR firm of record.
Telecom provider calls for progressive, aggressive first agency
13 Dec 1999 | by REBECCA FLASS
GOLDEN, CO: New Global Telecom (NGT), a facilities-based telecom provider, is on the hunt for its first-ever PR agency.
Orange gives film sponsorship PR to Henry’s House
10 Dec 1999 | by JULIETTE GARSIDE
Orange has hired Henry s House to promote its substantial film sponsorship programme, on an estimated budget of pounds 500,000.
NEWS BRIEFS
06 Dec 1999 | by AIMEE GROVE
NEW YORK: Vorhaus s Kellogg s business, will be responsible for all consumer accounts at Vorhaus, whose client roster includes Domino s Pizza, Buick and Russell Stover Candies.
High Road creates four new divisions for move into technological fast lane
06 Dec 1999 | by REBECCA FLASS
TORONTO: Canadian hi-tech specialist High Road Communications has restructured to exploit some of the fastest-growing technologies in the marketplace.
Hi-Tech PR - Agencies play name game but who wins? - Over the past month, Porter Novelli joined forces with C&B to form the PN Convergence Group, TSI divided into three separate agencies under GlobalComm, and Cunningham split into six distinct compa
06 Dec 1999 | by REBECCA FLASS
It s all about building and maintaining the brand. Hi-tech PR firms have hammered this mantra into clients minds for years, but a recent spate of agency name changes suggests that this principle has gone right out the window.
STOP PRESS: Former Dome man joins Band and Brown
03 Dec 1999 | by DAVID MCCORMACK
Terence Gibbons, former head of national and regional PR for the Millennium Dome, has joined Band and Brown as group account director in charge of e-commerce clients. Reporting to chairman Nick Band and managing director Gill Brown, Gibbons started work last month on BT internet and web-based shopping...
Cisco staffs up to boost profile
03 Dec 1999 | by DAVID MCCORMACK
Cisco, the world s leading builder of internet-based telecoms infrastructures, has appointed ex-Medialink account director Paola Tich to become the company s first broadcast media manager for Europe.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
