US-based domain name registry ICANN's decision to introduce seven new domain name suffixes is welcome, but also slightly worrying. In a marketplace rapidly filling up with dotcoms offering similar products and services, the focus has been on brand differentiation by domain name. Which...
Can sales evangelism translate to e-commerce? Amway Japan believes so and has launched a new web site via McCann Erickson to take its upbeat direct selling messages to Japan's growing numbers of home internet users, as well as its own distributors. A subsidiary of one of the world's most...
What it does: Marvel is updating 30 years of comic book tradition for the web. First up for the makeover, on a new section of Marvel.com called Marvel.comics, is Spiderman. Ultimate Spiderman no. 1 is, as its name suggests, the first in what the company is calling the Marvel Ultimate series....
In a bid to strengthen its relationships with its home-PC customer base, computer manufacturing and e-business giant IBM has teamed up with Grey Interactive and 36.com to launch a portal which can be accessed directly from IBM PCs. The portal, Digihere (www.digihere.com), is currently in its...
Sony Pictures Entertainment-owned cable and satellite network AXN Asia is to rebrand its web site (www.axn-asia.com) as an action and adventure community site which will include e-commerce, and is investigating using the site as a research and scheduling tool for its offline programming....
The heady days of hype and easy money have given way to a frantic search for revenue and profitability in the dotcom world - but don't worry, the irrepressible spirit of the internet is still alive and well, churning out new ideas, technologies and ways of doing business. At least, that's what...
Amid a major re-rating of e-commerce ventures in Asia, the web hosting sector is increasingly viewed by investors as a relatively safe bet. Most analysts estimate a USdollars 4-6 billion market in Asia within the next three years. The likely winners in the web hosting space will be those...
There's a long association between coffee and music in Japan. Even today, some coffee bars publish programmes of music they will be playing each month through their state of the art hi-fis. In the finest such shrines to the Arabica bean, you can't even hear a coffee spoon drop. Nestle...
BMCMedia has been appointed to sell advertising on football web site Soccernet (www.soccernet.com) across Asia. The Australian ad sales company will represent the site, which is owned by Disney's ESPN Internet Group, throughout the entire Asia-Pacific region, including Australasia.
DoubleClick Media has signed up several new sites to its Asian ad network. The company, a joint venture between DoubleClick and Asiacontent.com, now represents Korean search engine Simmani, plus Malaysian sites Skali.com, CARI.com, Maxis Net, TIME dotNet, InvestorsXchange, Zoom Finance and AsiaOnAir.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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