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NEWS BRIEFS

Boots has teamed up with the Tussauds Group to offer an Alton Towers Gift Experience, through Mercier Gray. It is part of its gift experience range and will be on sale over the Christmas period.

Reuters ditches plans for online brokerage product

News and information company Reuters has scrapped plans for a retail version of its online brokerage system Instinet.

HOW TO GET AHEAD: Career Steps

SARAH DU HEAUME 1986: Business Media Group, media planner/buyer for international business-to-business clients 1988: Acme Media, media planner/buyer 1991: SMI, media director 1995: Just Media, founder DAVID GIBSON 1982: Geers Gross Advertising, media executive 1989:...

VNU buys AC Nielsen in £2.3bn deal

Dutch publisher and internet company VNU has agreed to buy US market research company AC Nielsen in a 2.3bn cash deal which is expected to close by the first quarter of 2001.

Agency.com axes 190 jobs in cost-cutting strategy

New-media consultancy Agency.com has axed 32 jobs in the UK and an additional 158 worldwide in a global cost-cutting strategy following a fall in demand for interactive consultancy from blue-chip companies.

GlaxoSmithKline merger gets US approval

The 130bn merger between drugs giants Glaxo Wellcome and SmithKline Beecham has been approved by US anti-trust regulator, the Federal Trade Commission.

China adspend on target for a bonanza year

Huge pharmaceutical and healthcare campaigns, media inflation and pent-up demand have caused China's advertising expenditure to skyrocket 42 per cent to RMB59 billion (about USdollars 7 billion) in the nine months to September. The figure exceeds the USdollars 6.1 billion for the whole...

China adspend on target for a bonanza year

Huge pharmaceutical and healthcare campaigns, media inflation and pent-up demand have caused China's advertising expenditure to skyrocket 42 per cent to RMB59 billion (about USdollars 7 billion) in the nine months to September. The figure exceeds the USdollars 6.1 billion for the whole...

REVIEW: Marketing and advertising news in the week's press

Carlton has signed a deal with Roche, the pharmaceutical giant, for Rennie, its flagship brand, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television Commission code that allows the product to appear within the credits. - General release.

College Hill lands UK and Ireland PR brief for Adecco

Recruitment agency Adecco has retained financial agency College Hill, formerly with recruitment rival Manpower.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.