Hill & Knowlton Sports Group has been named agency of record for Taylor Made-adidas Golf. The agency will be charged with media relations and branding campaigns for the company's products. Taylor Made, which manufactures golf clubs, joined operations with adidas Golf, the footwear company's golf shoe...
PORTLAND, OR: Northwest integrated agency Cole & Weber has nabbed the PR business for Nike's All Conditions Gear (ACG) brand, as well as poaching former Nike ACG corporate communications manager Dawn Leonetti.
INDIANAPOLIS: Hetrick Communications has picked up the account for the 2001 World Police & Fire Games that will be held in Indianapolis next June.
BATON ROUGE, LA: The National Senior Games Association has hired the Sports Wave division of WAVE PR to promote the 2002 Winter National Senior Games in Lake Placid, NY. The campaign will reach out to those large-scale broadcast and print outlets that cover sports or appeal to older Americans. Local...
NEW YORK: What would you do if your client announced at a press conference that he wanted to eat the children of his major rival?
John Monahan He named his agency after his four-year-old brother, and looks like a miserable Elvis. Meet James Monahan, president of Seattle's communications giant, Trey Public Relations Describe the company you work for Trey Public Relations is a sports and entertainment PR outfit, relatively...
SAN FRANCISCO: Shandwick International - which becomes Weber Shandwick on January 1 - has nabbed sports marketing and consumer PR veteran Dave Nobs as an EVP in the Los Angeles office.
NEW YORK: M Booth & Associates will provide PR services to new clients B&G Foods, Meta Group, Women's Sports Network, Brookhaven National Laboratories, Pharmanex and Leukemia & Lymphoma Society's Light the Night Walk.
Client: Sail Boston 2000 (Boston) PR Team: Regan Communications (Boston) Campaign: Sail Boston 2000 Time Frame: Late April to July 11, 2000 Budget: dollars 50,000.
Picture this: it's less than three months before a major international boating event sails into Boston harbor. You've got 142 ships, 87 governmental bodies, an expected crowd of more than four million and you've just had to fire your PR agency because it wasn't getting the word out about the event....
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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