ATLANTA, GA: Facing continuing PR problems and labor headaches, Delta Airlines has taken positive action and launched a targeted effort to communicate with passengers.
DETROIT: Detroit Metropolitan Airport, which has an RFP out for a dollars 1 million ad and PR deal for 2001 (PRWeek, October 30), is also searching for a dollars 34K staff PR specialist. Duties will include producing promotional materials, speeches, news releases, media briefings and handling the airport's...
WASHINGTON: The Library of Congress is looking for a PR agency to help raise its profile as a tourist attraction as it celebrates its bicentennial.
A defining moment for the Federal Aviation Administration (FAA) came in May 1996 when ValuJet flight 592 plunged into the Florida Everglades, killing 110 people and leaving investigators sifting for shards of evidence through a snake- and alligator-infested swamp.
LOS ANGELES: Singapore Airlines PR department adroitly handled the first fatal crash in its 28-year history, despite long distances, difficult time differences and a raging typhoon.
GARDEN CITY, NY: Car rental and fleet management company Avis Group Holdings has filled a long-vacant position with the hiring of David Fluhrer as VP of Corporate Communications.
CHICAGO: The positive attitude that PR demands means that pros are often reluctant to publicly criticize anyone or anything. But United Airlines, beset by a sky-full of troubles this summer, has managed to disrupt even the sunniest of outlooks.
WASHINGTON, DC: African-American entertainment behemoth BET Holdings has selected Fleishman-Hillard as its first-ever agency of record.
It s never hard to find a crisis, although in the last few weeks some major contenders have emerged for the worst PR blunder of the year, including Bridgestone, the Russian Navy and Egypt Air.
Park Ridge, NJ: Hertz, the world s largest car rental company, added PR muscle last week with the addition of Richard Broome as staff VP of corporate affairs.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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