MEDIA: Siemens extends film links with BSkyB
21 Dec 2000 | by POPPY BRECH
Siemens mobile phones is to quadruple its investment with BSkyB by sponsoring premiere movie strands throughout 2001.
Vodafone is setting its sights on a Formula One sponsorship for next year. A deal would mark its first association with the sport.
Siemens mobile phones is to quadruple its investment with BSkyB by sponsoring premiere movie strands throughout 2001.
Clued up In our age of information overload, many advertisers have taken to playing games with consumers in order to engage their attention. Here are three examples Mix has spotted recently. Readers of glossy titles like The Face may have been intrigued by these pages of silhouettes bearing...
Vodafone has announced a four-year extension to its tie-up with the England and Wales Cricket Board in a pounds 12m deal that includes backing the England side during two Ashes series and one World Cup. Vodafone, which has been involved with the sport since 1996, will pay pounds 3m a year to sponsor...
Wendy Berry is the new marketing manager for UK & Ireland at design and digital software provider Autodesk. She joins from Novell, where she worked as UK marketing manager.
Interactive entertainment producer nGame has signed a deal with Orange UK to provide its WAP service with a selection of seven games. The deal is part of nGame s drive to increase the number of platforms through which its games are available.
Vodafone has signed a six-month, pounds 300,000 sponsorship and multi-media promotional deal with Classic FM.
Virgin Mobile has appointed Circular Distributors for a series of national door-to-door campaigns to promote its range of mobile phones for Christmas. Over the next three months, 3.25 million booklets will be distributed to homes in the UK. One targets ABC households with no children, to communicate...
Mobile phone group Motorola has partnered with computer games company Sega to develop games for its next generation phones. It will be the first time that Sega games have been featured on mobile phones.
Aladdino, the French mobile internet portal, goes live in the UK this week. It is the first mobile portal to focus heavily on business users as its audience.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.