After almost a decade of falling unemployment in the UK, job losses are again on the rise. According to the Office for National Statistics, unemployment rose by 28,000 between July and September this year, taking the number of people out of work to 1.5 million. The global economic slowdown...
"Most people don't want a relationship with their bank." This was the controversial opening statement made by Bob Tyrell, director of Sociovision, at this year's tank! Forum, the summit for direct marketers in financial services. His comments were particularly stark considering that the two-day...
Customer service. Everyone's talking about it, yet as far as many customers are concerned, there's too much talk and not enough action. In a recent Royal Mail survey, 96 per cent of respondents said being treated professionally in communications by businesses was important, but only 64...
Mobile portal Genie (www.genie.co.uk) has signed a deal with customised phone cover service Makemyphone.com to distribute free prepay sim cards to customers. Under the deal, a sim card worth 3.99 will be given free to customers who buy a Makemyphone.com cover, which are ordered by uploading...
Teletext has embarked on a six-figure research project to boost its consumer marketing capability. Under the initial one-year contract, digital research company Intellitracker has been tasked with building a profile of user information so the Daily Mail and General Trust broadcasting division...
As a turbulent year in the life of digital media draws to a close, there seems to be a glimmer of hope twinkling online. Although many sites have struggled to persuade users to part with their cash, early figures suggest that more shoppers are moving online to buy presents this Christmas....
NEW YORK - Omnicom Group has teamed up with sports marketing company Assante Sports & Entertainment, in a venture to link sports stars and celebrities with corporate sponsorships.
WASHINGTON - Thomas Lauria, the voice of the tobacco industry during the 1990s, has been selected as the public affairs representative for Afghanistan's interim government.
NEW YORK: PR firms and law firms often disagree about communications, with PR people arguing for more talk, and attorneys for more silence. But workplace law firm Jackson Lewis is talking to Ketchum about a possible alliance, Chris Atkins, partner/director of Ketchum's global corporate...
WASHINGTON: Thomas Lauria, the voice of the tobacco industry during the 1990s, has been selected as the public affairs representative for Afghanistan's interim government. Lauria signed with the Northern Alliance - or as he and the Afghans prefer, the United Front - as a volunteer media...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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