to remove filtersMAIL WATCH: The monthly analysis of UK client spend on mailing is in association with ACNielsen MMS
31 Dec 2001
TOP 10 COMPANIES BY SPEND: SEPTEMBER 2001 MBNA 4.19m Capital One 3.18m BCA 2.98m Redcats (Brands) 2.40m Bank of Scotland 2.28m...
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Royal Mail has new rival in business mail sector
31 Dec 2001
Royal Mail's monopoly on business post is being seriously challenged for the first time following the announcement that Business Post subsidiary UK Mail has been granted a licence to provide business mail services. Independent regulator Postcomm has issued the licence, which is effective...
Icon Medialab shares suspended
19 Dec 2001 | by Gordon MacMillan,
LONDON - Shares of debt-ridden internet consultancy Icon Medialab have been suspended from the stock exchange in Stockholm until further notice, as the company scrambles to secure extra financing.
DEAL OF THE WEEK: Night Nurse
17 Dec 2001
Mediacom's radio team wanted to get Glaxosmithkline's cold and flu remedy Night Nurse in the minds of listeners before they were struck down with the bug. The answer was crafty: persuade the radio stations Magic FM, GWR's Classic Gold and Capital Gold to run the commercial within ten minutes...
VNU combines web recruitment portals
17 Dec 2001 | by CLAIRE SAMES
VNU Business Publications is launching online careers centres affiliated to six of its titles and is consolidating its recruitment advertising pro-position across print and online to form The Recruitment Network. The announcement follows the recent transfer of recruitment website newmonday.com...
Media Edge rolls out £1.5m TV campaign for Kobayashi brand
17 Dec 2001 | by JEREMY LEE
Japanese pharmaceuticals giant Kobayashi is rolling out its first UK product - Kool'n'Soothe - with a 1.5m national TV campaign through The Media Edge. The campaign initially concentrates on the Midlands, the North and Scotland. In January, this will be followed up by a national...
Global Media plans trade debuts to rival dmg
17 Dec 2001 | by COLIN GRIMSHAW
Business-to-business publisher Global Media Publishing is to launch two trade food magazines in direct competition to dmg World Media. Fast Food and Frying Operator and Frozen and Chilled International will debut in January and will compete with dmg World Media's Fish & Chips and Fast Food...
Opus lures Halls to sponsor on-air competition
17 Dec 2001 | by RACHEL MINTER
Opus has clinched a deal with Halls Mentholyptus to sponsor a competition on The Mix - a portfolio of 32 local radio stations. The six-week-long sponsorship deal will launch on-air on the breakfast show and will run 24-hours a day from 1 January. The sponsorship credits will be linked...
Leo Burnett beats pair for Amway's China accounts
14 Dec 2001
GUANGZHOU: Leo Burnett has outgunned two competitors, including incumbent Bates, for retailer and direct marketing organisation Amway's corporate and Nutrilite assignments in China. Sources said Bates, the incumbent on the Nutrilite business for vitamins and supplements, and Saatchi & Saatchi...
AT&T Business to use GCI on EMEA brand campaign
14 Dec 2001
AT&T Business - the B2B arm of telecoms giant AT&T - is driving a PR campaign to develop its corporate reputation across Europe, Middle East and Africa (EMEA). The PR push comes after the recent demise of Concert - AT&T's joint venture with BT - which, until its closure in October, prevented...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
