Kay Downs, managing director of hosiery and lingerie brand Pretty Polly, has left the company. A source at Pretty Polly said Downs had not yet been replaced, Neither has James Turton, who left his position as marketing director earlier this month.
The Pentland Group has poached Jordan Grand Prix brand chief Bill Sweeney to be worldwide president for its Ellesse brand. Sweeney, who leaves Jordan this week, will join Pentland on January 2, reporting to the group's chief executive Andy Rubin. He replaces Eddie Bush, who has retired....
Peter Werth, the men's fashion brand, has appointed Clemmow Hornby Inge to its 1m advertising account as it attempts to boost brand awareness among its target 18- to 35-year-old audience. Peter Werth positions itself as a provider of stylish but affordable clothing. It makes suits, shirts,...
Swiss luxury watchmaker Tag Heuer has re-appointed TBWA BDDP to its worldwide advertising account, worth 2m in the UK. The appointment of the Paris arm of TBWA follows Jean-Marc Lacave's arrival as managing director of Tag Heuer earlier this year. Lacave moved from parent company...
Marks & Spencer is launching a range of World Cup-branded clothing. The deal with Copyright Promotions Licensing Group is the first time M&S has taken a direct product licence for a major property.
Aertex, the clothes brand associated with school gym kits, is relaunching its brand following a ten-year marketing absence. The company plans to introduce a range of men's underwear that has a weave for cooling the body.
CDP Media has been appointed the 1m media account for Italian designer and manufacturer, Furla. Furla Italy designs and manufactures leather handbags, shoes, jewellery and accessories and have two shops in the UK - one in Bond Street, which was opened in February, and in Kings Road. CDP...
SYDNEY: Levi Strauss has sacked its Australian agency, Clemenger BBDO, effective immediately after just 18 months, with the client deciding to take its A 4 million (about US 2 million) account to a smaller shop. Clemenger BBDO won the account after a highly competitive pitch process early...
Dockers Europe, the clothing company owned by Levi Strauss, has hired BlueberryFrog, the Amsterdam-based guerrilla and buzz marketing agency, to its pan-European account. BlueberryFrog will work on a pan-European integrated promotional campaign that will launch next year. The agency was...
Red or Dead, the footwear and clothing brand, has picked Dare Digital to build its first web presence. The appointment forms part of the company's broader strategy to reinvigorate the brand, which has been dormant for several years after enjoying success in the late 80s and early 90s....
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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