to remove filtersFleishman puts its Hispanic force into standalone agency
16 Dec 2002 | by JOHN N. FRANK
MIAMI: Fleishman-Hillard is launching a new agency, FH Hispania, to target PR opportunities in the US Hispanic market.
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Generic-drug body ramps up comms efforts with top in-house hires
16 Dec 2002 | by SARA CALABRO
WASHINGTON: The Generic Pharmaceutical Association (GPhA) made its first move towards formalizing an in-house communications team on Wednesday.
NEWS BRIEFS: The Ruth Group adds six new clients
16 Dec 2002
NEW YORK: The Ruth Group has added six new clients to its healthcare practice. The latest wins include Covalent Group, a contract research organization; Bone Care International, a biopharmaceutical company focused on vitamin D hormone-replacement therapies; Windrose Medical Properties Trust, a healthcare...
ABC medical guru trades TV spot for product role at J&J
16 Dec 2002 | by ANITA CHABRIA
LOS ANGELES: Johnson Johnson has hired an ABC medical correspondent to act as a communications liaison and advisor both internally and externally across product lines.
Blue Spoon offers integrated service in pharma sector
16 Dec 2002 | by SARA CALABRO
NEW YORK: A new integrated communications service, designed initially to focus on the pharmaceutical industry, has been launched by Blue Spoon Consulting.
Biogen taps Schwartz for corporate task
16 Dec 2002 | by SARA CALABRO
WALTHAM, MA: Biogen has hired Schwartz Communications to handle its media relations, corporate messaging, and branding.
Ex-Aventis head joins MS&L healthcare
16 Dec 2002 | by SARA CALABRO
NEW YORK: MS L has attracted pharma giant Aventis' former director of global product communications, Doug Stokke, to its healthcare practice.
NEWS BRIEFS: Biogen retains Schwartz Communications
09 Dec 2002
CAMBRIDGE, MA: Biotech company Biogen has retained Schwartz Communications for media relations, corporate branding and messaging. Biogen focuses on discovering and developing healthcare drugs through genetic engineering.
NEWS BRIEFS: Appointment at FitzGerald Communications
02 Dec 2002
BOSTON: FitzGerald Communications has tapped Jesse Ciccone to fill the new position of VP of life sciences. The new position follows FitzGerald's expansion of its biotechnology practice into a life-sciences practice, encompassing biotech, biopharmaceutical, and hi-tech companies providing services to...
NEWS BRIEFS: ScripNet retains The Firm PR & Marketing
02 Dec 2002
LAS VEGAS: ScripNet, a pharmacy cost-management company, has retained The Firm PR Marketing to handle its PR and marketing efforts in Nevada and other key markets across the country. The ScripNet network allows more than 30,000 pharmacists to instantly verify prescriptions and simultaneously process...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
