30 Sep 2002
| by Claire Billings,
LONDON - ITV shareholders Carlton Communications and Granada have reacted to increased competition from rivals and threats from important advertisers, talking of pulling their business from the commercial network, by boosting ITV1's programming budget to £836m.
30 Sep 2002
| by Staff,
NEW YORK - Donny Deutsch, head of the Interpublic Group of Companies' Deutsch agency, is being lined up to take a wider role within the world's second largest advertising holding company, which could see him head up FCB or Lowe & Partners globally, if only he can be persuaded to leave Deutsch.
30 Sep 2002
| by Staff,
PARIS - Unilever is reviewing its £88.2m French media account for the first time in 15 years, with WPP's MindShare, Aegis's Carat and incumbent Initiative Media Worldwide, part of Interpublic, competing for the work.
30 Sep 2002
| by Michael Davis,
DEARBORN, MI - Faced with continued bad press and falling stock prices, Ford Motor Company has reorganised and downsized its worldwide communications staffs, which had been in flux for several months.
30 Sep 2002
| by Sara Calabro,
HIGHLAND PARK, IL - Despite the downfall in the economy, and in direct opposition to massive cutbacks in above-the-line advertising spending, the average corporate PR budget has swelled by 21% over the past year.
30 Sep 2002
| by Staff,
LONDON - The Guardian is set to publish its autumn/winter edition of the Space Handbook, the bi-annual supplement on interiors and homes.
30 Sep 2002
| by Staff,
LONDON – Internet search engine Google is to roll out its AdWords advertising service, which allows advertisers to buy words closely associated with their brands, in the UK.
30 Sep 2002
| by Jennifer Whitehead,
LONDON - Leading advertisers have added to ITV's problems, telling the troubled television network that they are planning to pull their advertising budgets from the channel in the face of falling audience numbers.
30 Sep 2002
| by Staff,
LONDON - The Daily Mail & General Trust, publisher of the Daily Mail, is to stay in family control, according to its chairman Lord Rothermere.
30 Sep 2002
| by Jennifer Whitehead,
LONDON - Media magnate Sir Anthony O'Reilly has emerged as a contender in the race for the Herald group of titles, put up for sale by Scottish Media Group, according to reports.