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PROFILE: Pip Wood, Sainsbury's - Wood keeps control in supermarket war

Sainsbury's head of media keeps lines of communication clear and simple

PRWEEK AWARDS 2003: Gold - The V4 Award - Private Sector Department of the Year

WINNER - SAFEWAY STORES

PRWEEK AWARDS 2003: Gold - The PPS Award - PR Professional of the Year

WINNER - NICOLE LANDER, HEAD OF PR, WOOLWORTHS

MEDIA: Sainsbury's Mag revamp to target a younger market

Sainsbury's Magazine, the 278,000-selling monthly food title, has revamped its content and design with more lifestyle coverage and new specialist writers on board.

MEDIA BRIEF: Show relaunches

SHOW: The contract magazine for upmarket retail chain Selfridges, called Show, has relaunched under editor Michael Jacovides. Produced by John Brown Citrus Publishing, Show has a print run of 300,000 and is published twice a year. A new flagship Selfridges store opened in Birmingham this month.

CAMPAIGNS: 'Tear-free' is selling point for vegetable - Consumer PR

Client: Tesco PR Team: In-house/Wonderful Public Relations Campaign: Launch of tearless 'Supasweet' onions Timescale: August 2003 Budget: undisclosed

CAMPAIGN: Consumer PR - Tattoo studio proves big hit at Selfridges

Client: Metal Morphosis PR Team: Crocodile PR Campaign: Launch of Metal Morphosis concession in Selfridges Timescale: 26 May - 31 July 2003 Budget: 8,000

Profile: Kai Boschmann, Burger King International

Burger King comms director takes up the baton on global health concerns.

INTERNATIONAL BRIEF: Burger King ends US relationship

MIAMI: Burger King is ending its relationship with Weber Shandwick in the US, shifting its marketing comms to New York-based agency Coltrin Associates. The agency will handle corporate PR as Burger King's new agency of record, reporting to Burger King V-P of global corporate comms Rob Doughty. BK...

STOP PRESS: Firebox.com hires PR manager

APPOINTMENT: Online retailer Firebox.com has hired Charlie Morgan as PR manager after a decision to take PR in-house. Morgan was formerly account manager at Firebox's retained agency Iroquois, which now works for the group on an ad hoc project basis.

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