MOUNTAIN VIEW, CA: Search giant Google is working with CarryOn Communication, apparently focusing on the company's enterprise division. Google handles most of its PR and communications in-house.
At an early age, Melissa Waggener Zorkin developed a curiosity about science and technology. Today, she puts her passion to solid use as the president and CEO of Waggener Edstrom.
An extranet can be a vital conduit of communication between an agency's account team and its client contacts. Christie Casalino looks at best practices
A conference can provide a positive atmosphere in which to display thought leadership to industry peers. David Ward learns how to make the most of this opportunity
As the ability to conduct business while out of the office grows more vital, PR pros are using handheld devices to stay in touch with clients and the media.
Adecco, the world's largest temp agency, endured a rough beginning to the year.
In the fast-paced world of healthcare, the caregivers make the difference because of their training and education.
A CEO needs to be visible, but a picture of him or her doing the grip and grin simply won't cut it in today's more discerning media.
In many PR campaigns, the time comes when a bigger budget is required to take the effort to the next stage. Anita Chabria finds out how to ask for more funding
As a growing number of clients require more dots on the map, agencies must work hard to create a harmonious, fluid culture across the world.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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