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Homebase to retain AMV on £24m advertising job

Homebase is poised to re-appoint advertising agency Abbott Mead Vickers BBDO to its £24m advertising account, after entering into final discussions with senior agency executives.

Homebase puts £24m account up for review

Homebase, the DIY retailer, is reviewing the creative assignment on its £24m account out of Abbott Mead Vickers BBDO.


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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.