The DMA is writing to the UK's top 50 mailers asking them to pledge support to its Environmental Charter, which includes a commitment to increase the use of suppression files.
The Terrence Higgins Trust has launched its first peer-get-peer DM fundraising activity to coincide with World AIDS Day on 1 December. Run through Target Direct, it targets supporters through its annual newsletter, asking them to forfeit Christmas presents by asking friends to donate instead. A reactivation...
As winter blows in, energy costs and efficiency come into focus. One supplier is doing its part to reduce waste.
LONDON – Media regulator Ofcom and the Office of Fair Trading will not stand in the way of the £700m merger between Capital Radio and the GWR Group, the two said today.
LONDON – ITV is attempting to save millions of pounds by cutting the number of American investors with a share buyback, which will help it avoid costly US financial regulations.
1 Honda Diesel 'grrr' - This spot kicks 'cog' in its shiny metal arse. Rabbits, rainbows and flowers lead the revolution against dirty, noisy diesel engines in a cheery world of happy primary colours. Sheer animated bliss.
LONDON - An Underground poster campaign for the morning after pill, Levonelle, featuring the strapline 'Immaculate Contraception' has been pulled after being found offensive, following complaints from religious groups.
Salford City Council is running a seasonal campaign to raise awareness of car crime. A Christmas tree bauble and leaflets are being distributed to shoppers in the city to remind motorists to ensure that Christmas presents left in their car are always out of sight.
Oxfam is ramping up its email marketing to boost its online fundraising and get members to recommend new donors.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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