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The latest estimates from agency television buyers for television advertising revenues have been released today.
WASHINGTON - The US government is to launch an 'aggressive' PR and advertising campaign to sell democracy in Iraq and combat the fear and terror in the country, which today suffered one of its deadliest days as dozens of children were been killed in bomb blasts.
LONDON – Charles Allen, ITV's chief executive, is planning to take commercial broadcasting to the next level by introducing on-screen logos during a show rather than just at the beginning and end, as part of an attempt to beat ad avoidance.
LONDON - Fifa, football's governing body, is inviting bids for the broadcast and media rights to the 2010 World Cup in South Africa.
LONDON - The creator of HBO hit series 'Sex and the City' is ditching Manolo Blahniks for hip New York restaurants, after being signed by Fox TV to produce 'Kitchen', based on Anthony Bourdain's best-selling book 'Kitchen Confidential'.
Ofcom has proposed the creation of a new body to share the role of public service broadcasting with the BBC after digital switchover in 2012.
The soaps came out as clear winners last night with Coronation Street attracting over 10 million viewers, half the viewing audience, at 7.30 on ITV1 and Emmerdale grabbing an impressive 8.5 million viewers (46%) at 7pm.
Two senior executives at magazine publishing giant Highbury House have left the company after the merger of its two central magazine divisions.
Sky is relaunching itself with a high-profile marketing campaign, starting tomorrow with a series of adverts, encouraging viewers to see Sky differently.
LONDON - Ofcom has said it could create a new public service broadcaster, which could be run by Channel 4, Five or ITV, producing TV and digital content to prevent the BBC dominating public service broadcasting in the digital age.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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