28 Dec 2005
| by Karl Greenberg
NEW YORK and WASHINGTON, DC: The Ad Council and National Highway Traffic Safety Administration (NHTSA) are extending their 20-year old “Friends Don’t Let Friends Drive Drunk” campaign with a new message, “Buzzed Driving is Drunk Driving.”
27 Dec 2005
| by Mark Hand
WASHINGTON: Protect American Families (PAF), a coalition of consumer, labor, and safety advocacy groups, waged a week-long communications initiative, ending last week, to raise awareness of provisions in the Defense appropriations bill – inserted by Senate Majority Leader Bill Frist – that would extend...
20 Dec 2005
| by Michael Bush
WOBURN, MA: PolyMedica Corporation, a provider of healthcare products and related services, has named Mullen its lead strategic and creative agency.
16 Dec 2005
| by Erica Iacono
DEARBORN, MI: Ford Motor Co. last week reversed a two-week-old decision to pull advertising for its Jaguar and Land Rover brands from gay and lesbian themed magazines.
05 Dec 2005
| by Beth Herskovits
WASHINGTON: The American Legacy Foundation today will launch the next phase of its ongoing Truth campaign against youth smoking: Truth Found.
30 Nov 2005
| by Andrew Gordon
MOUNTAIN VIEW, CA: The Mozilla Foundation is putting a new face on the latest marketing efforts for its popular web browser Firefox.
30 Nov 2005
| by Mark Hand
PITTSBURGH, PA: An immigration-reform coalition has launched a public education campaign challenging President Bush’s contention that foreign workers are only taking jobs Americans won’t do.
23 Nov 2005
Senior director of media and global collaboration, Burger King
23 Nov 2005
| by Mark Hand
SAN ANTONIO: SBC Communications, a longtime client of Fleishman-Hillard's, has tapped the agency to assist with communications surrounding the rebranding of the company as AT&T.
17 Nov 2005
| by Keith O'Brien
Apple Computer brings new meaning to the clich “fashionably late.”