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Dakota Hotels hires Creative Tank to develop web strategy

LONDON - Dakota Hotels has appointed agency Creative Tank to deliver its web strategy in 2006.

Affilinet buys French performance marketing firm

LONDON - Affilinet, headed by former Commission Junction managing director Nicky Iapino, has acquired 75% of CibleClick Performances, a French performance-based online marketing company.

Totaljobs refreshes its website with new logo and design

LONDON - Totaljobs has overhauled its IT job specialists website CWJobs.co.uk to improve its performance for jobseekers and recruiters.

40 Year Old Virgin gets viral push for DVD launch

LONDON - Universal Pictures has launched an online viral to promote the DVD release of 'The 40 Year Old Virgin', which lets recipients write messages in the virgin's chest hair.

Heinz and WeightWatchers team up for recipe ideas

LONDON - Heinz has teamed with WeightWatchers to run an online competition to find a new healthy recipe.

Peugeot promotes Smartnav features of 407

LONDON - Peugeot has unveiled a microsite to promote the Smartnav feature in its 407 Saloon and SW models.

Gossard to develop new site to promote Shock Absorber range

LONDON - Gossard is to develop a new site and online marketing campaign to launch its Shock Absorber brand's leisurewear range.

ITV Online launches personal finance website to back Make Me Rich

LONDON - ITV Online has unveiled a personal finance website to coincide with the first transmission of its new ITV1 daytime series, 'Make Me Rich'.

RAF signs up as first advertiser on live internet stream of C4's Space Cadets

LONDON - The RAF will be the first to advertise on Channel 4's free live internet stream of a new reality spoof show 'Space Cadets'.

Universal backs King Kong launch with online push by Jam

LONDON - Universal Pictures has launched an international online for its adventure film 'King Kong', released on December 14.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.