to remove filtersAll about chemistry
27 Nov 2006 | by Michael Bush
A fully integrated comms effort is the formula of choice as Dow Chemical brings its Human Element initiative to the world.
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Group pushes border fence bill
28 Nov 2006 | by Ted McKenna
Among the voices in the rancorous debate about how to curb illegal immigration in the US is Let Freedom Ring, a nonprofit conservative advocacy group.
Groups clash over proposed bills
17 Nov 2006 | by Tonya Garcia
WASHINGTON: Music industry organizations and the new Digital Freedom Campaign (DFC) are battling each other and time as DFC tries to thwart legislation proposed in the last session of Congress that would limit the ability to record and distribute digital materials.
US petroleum trade group to expand outreach in '07
16 Nov 2006 | by Ted McKenna
WASHINGTON: The American Petroleum Institute (API), the trade association representing the US oil and natural gas industry, said it plans to broaden "educational advocacy" efforts directed at public policy experts, regulatory officials, and other influential individuals starting in January 2007.
Kraft sniffs out an experiential marketing platform in 'People'
16 Nov 2006 | by Lisa LaMotta
Kraft Foods has teamed up with People to bring consumers the latest in olfactory delights.
NAR targets nervous US home buyers in new push
03 Nov 2006 | by Ted McKenna
WASHINGTON: The National Association of Realtors (NAR) has launched a media outreach and ad campaign intended to reassure home buyers potentially frightened by reports of a sustained downturn in the US real-estate market.
White House anti-drug office embraces YouTube opportunities
26 Sep 2006 | by Ted McKenna
The White House Office of National Drug Control Policy (ONDCP) recently began posting videos on the YouTube video Web site, in a first for a Cabinet-level agency.
4As tap GolinHarris for industry promotion
25 Sep 2006 | by Randi Schmelzer
NEW YORK: The American Association of Advertising Agencies (4As) has hired GolinHarris to provide outreach support for the advertising industry.
Today's marketing vanguards willingly accept a challenge
25 Sep 2006 | by Keith O'Brien
Enthusiasts for alternative ways of marketing afforded by the Internet sometimes fall into a trap of discussing "lightning in a bottle" stars of YouTube and the blog world without tactically informing bewildered execs on how to replicate it.
Omnicom ad agencies join others in diversity agreement
20 Sep 2006 | by Erica Iacono
NEW YORK: Four Omnicom Group-owned ad agencies have come to an agreement with the New York City Human Rights Commission to set goals for hiring minorities, according to Ad Age .
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
