The holiday season has arrived, and, with it, the opportunity for PR firms to show appreciation to clients and colleagues with a thoughtful gift. But when office kitchenettes overflow with popcorn, cheese wheels, and chocolates, are there any presents that really stand out -- without going overboard?
LONDON - England Hockey has appointed sponsorship, PR and event agency Capitalize to implement a PR campaign for the EuroHockey Nations Championships to be held in Manchester in August 2007.
Redwood has built on an impressive lead in the sector, winning a host of new business and awards in the process.
Trend-tapping ideas and a determination to prove ROI have fuelled the agency's second year at the top.
It has been a gratifying experience serving as the chair of the Council of Public Relations Firms during a year of surging industrywide growth and optimism.
We've heard much about the resurgence of PR in a marketing environment that is undergoing immense and undeniable change. For example, it seems that each time one of the big holding companies reports quarterly earnings, the refrain is pretty much the same: The parent may or may not be doing so well,...
It was a year of scandals and spies, blogs and flogs, backdating and Borat, and welcoming "Macaca" to America. PRWeek 's editorial team picks - and picks on - the year's heroes and halfwits, in PR and beyond
While television remains an important part of broadcast strategy for many, the Internet provides creative opportunities.
Recently, a respected colleague - Stephen Astle of Fleishman-Hillard - published a critique of the technology PR profession in these pages ( PRWeek , October 30). I found myself agreeing and disagreeing with him by turns, but after repeated readings, I felt that his views deserved debate.
ATLANTA: Newell Rubbermaid (NR) has selected Fleishman-Hillard as the first global corporate AOR in the company's history.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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