29 Dec 2006
| by Keith O'Brien
Redmond, VA: With the Vista OS consumer launch less than a month away, Microsoft and PR firm Edelman began a program which involved gifting Vista-loaded PCs to select bloggers.
28 Dec 2006
| by Keith O'Brien
REDMOND. WA: With the Vista OS consumer launch a month away, Microsoft and PR firm Edelman reportedly embarked upon a program which involved gifting Vista-loaded PCs to select bloggers.
22 Dec 2006
| by Randi Schmelzer
The holiday season has arrived, and, with it, the opportunity for PR firms to show appreciation to clients and colleagues with a thoughtful gift. But when office kitchenettes overflow with popcorn, cheese wheels, and chocolates, are there any presents that really stand out -- without going overboard?
18 Dec 2006
| by Helen Ostrowski
It has been a gratifying experience serving as the chair of the Council of Public Relations Firms during a year of surging industrywide growth and optimism.
18 Dec 2006
| by Randi Schmelzer
NEW YORK: The National Council of La Raza, Scholastic Corporation, and Verizon Foundation have launched an interactive Web site designed to foster literacy among Hispanic American preschoolers around the country.
18 Dec 2006
It was a year of scandals and spies, blogs and flogs, backdating and Borat, and welcoming "Macaca" to America. PRWeek 's editorial team picks - and picks on - the year's heroes and halfwits, in PR and beyond
18 Dec 2006
| by Erica Iacono
While television remains an important part of broadcast strategy for many, the Internet provides creative opportunities.
18 Dec 2006
| by Michael Bush and Erica Iacono
RACINE, WI: SC Johnson & Sons has named Edelman its new global AOR, ending nearly two years of work with GolinHarris.
18 Dec 2006
| by Tonya Garcia
NEW YORK: Edelman has partnered with RSS platform company NewsGator Technologies to create "Hosted Conversations," an online marketing system that will provide news content and allow reader feedback.
15 Dec 2006
| by Michael Bush
ATLANTA: Newell Rubbermaid (NR) has selected Fleishman-Hillard as the first global corporate AOR in the company's history.