The New York Amsterdam News is a 98-year-old Harlem-based weekly newspaper that reaches the African-American community. Elinor Tatum inherited the jobs of editor-in-chief and publisher from her father after graduating from New York University's graduate program in journalism.
The PR industry's battle for diversity needs to be fought at all levels, from the C-suite to the classroom. Tonya Garcia and Randi Schmelzer report on the 2006 PRWeek/Hill & Knowlton Diversity Survey
Countries, like any brand, need PR and a clear brand message to convey their national sentiment and their mission moving forward. How a country is viewed determines whether it is a good tourist destination, or whether a company will set up shop there.
This week's fourth annual PRWeek /Hill & Knowlton Diversity Survey shows an industry that is still palpably struggling with the level of diversity within its ranks.
UPPER MONTCLAIR, NJ: Students from New Jersey's Montclair State University senior-level Public Relations management class are providing PR counsel for Lorena Ochoa, the Ladies Professional Golf Association's (LPGA) leading money winner.
Park Service challenged with appealing to digital generation without giving in to commercialization
Much like the Lone Star State itself, the PR and business communities in Texas are large and fascinatingly diverse.
MILWAUKEE: Harley-Davidson has decided to stay with Lagrant Communications as its lead African-American and Hispanic PR agency after a recent formal account review. Lagrant has been the company's multicultural agency for the past two years.
Urban outreach efforts aim to build credibility and put Greyhound back on the right track
India's growing economy presents opportunities - and challenges - for the global PR industry.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters