Showtime's new president and CEO poached from Canal Plus
05 Dec 2006 | by Campaign Middle East
Showtime has raided European pay-TV operator Canal Plus Nordic for its new president and CEO.
The public relations industry is being "destroyed" by the cut and paste culture of the region's media.
Showtime has raided European pay-TV operator Canal Plus Nordic for its new president and CEO.
UAE daily freesheet 7Days was fighting for its survival last week after its distributor suddenly ended its relationship with the paper.
Media moghul Antoine Choueiri has mapped out his masterplan for Middle East advertising spend to reach US$10 billion by the year 2010, by focusing on ten key categories.
Newspapers must stop thinking of themselves as merely print media, and embrace new ways of delivering their content, according to both print and online experts.
Starcom MediaVest were named Media Agency of the Year at the inaugural Campaign Media Planning Awards, one of nine agencies from around the region to walk away with trophies.
The general manager of Lebanon's Future Television has quit the station but will remain with the company that owns the channel in an advisory role, Campaign can reveal.
Outdoor advertising is dogged by clutter and is in dire need of a creative injection, according to advertising experts.
Public relations giant Burson-Marsteller has hinted it may take a direct financial stake in Jiwin the PR arm of the government-owned Dubai Press Club.
Asian broadcasting giant Zee TV has bought a 50% stake in Dubai-based sports channel TEN Sports, with the two broadcasters hoping to drive down the spiraling cost of buying sports rights.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.