REDMOND. WA: With the Vista OS consumer launch a month away, Microsoft and PR firm Edelman reportedly embarked upon a program which involved gifting Vista-loaded PCs to select bloggers.
The holiday season has arrived, and, with it, the opportunity for PR firms to show appreciation to clients and colleagues with a thoughtful gift. But when office kitchenettes overflow with popcorn, cheese wheels, and chocolates, are there any presents that really stand out -- without going overboard?
In this season of sharing, PRWeek.com asked a number of PR pros working in different parts of the industry to share their thoughts about what made an impact in '06 and what will come in '07.
Oft-given career advice is to "take one job while considering the next." The point is to manage professional life the way many people manage social life: with gusto and an eye toward what to do next New Year's Eve. Here's another take on the maxim: Take a job thinking about the next one while grooming...
It has been a gratifying experience serving as the chair of the Council of Public Relations Firms during a year of surging industrywide growth and optimism.
We've heard much about the resurgence of PR in a marketing environment that is undergoing immense and undeniable change. For example, it seems that each time one of the big holding companies reports quarterly earnings, the refrain is pretty much the same: The parent may or may not be doing so well,...
It was a year of scandals and spies, blogs and flogs, backdating and Borat, and welcoming "Macaca" to America. PRWeek 's editorial team picks - and picks on - the year's heroes and halfwits, in PR and beyond
While television remains an important part of broadcast strategy for many, the Internet provides creative opportunities.
RACINE, WI: SC Johnson & Sons has named Edelman its new global AOR, ending nearly two years of work with GolinHarris.
NEW YORK: Edelman has partnered with RSS platform company NewsGator Technologies to create "Hosted Conversations," an online marketing system that will provide news content and allow reader feedback.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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