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FDA issues cloned draft assessment

WASHINGTON: Scientists with the Food and Drug Administration spent much of yesterday making themselves available to the press in the hopes they could alleviate any fears the public may have about the declaration that meat from cloned animals is safe to eat.

Newswires eye NASDAQ issue

NEW YORK: Newswire companies are closely monitoring NASDAQ's proposal to increase listing fees for member companies while offering the services of recently acquired Primezone in the process.

Study shows importance of traditional media

NEW YORK: Traditional and local media still carry a great deal of influence with consumers, according to a survey by Ketchum and University of Southern California's Annenberg Strategic Public Relations Center.

Diversity from the top down

The PR industry's battle for diversity needs to be fought at all levels, from the C-suite to the classroom. Tonya Garcia and Randi Schmelzer report on the 2006 PRWeek/Hill & Knowlton Diversity Survey

McAdam leaves Wal-Mart for Darden

ORLANDO: Robert McAdam, Wal-Mart's VP of corporate affairs who served as the spokesman for many of the retailer's most controversial actions, has left the company for a top communications post at Darden Restaurants.

B-M releases study

NEW YORK: A recent Burson-Marsteller survey shows a disparity between the global concerns of business leaders and the public.

Financial performance important for Delahaye Index

NORWALK, CT: Media coverage of a company's financial performance is having a significant effect on corporate reputation, according to the Delahaye Index for the third quarter.

Rumors heat up regarding possible PRN acquisition

NEW YORK: Interest in acquiring PR Newswire has intensified, according to a Sunday Times (of London) report and a source familiar with the situation.

Managing a graceful bon voyage

A senior-level departure is a good opportunity for a company to look to the future.

All about chemistry

A fully integrated comms effort is the formula of choice as Dow Chemical brings its Human Element initiative to the world.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.