Denver: A bipartisan group of scientists and former politicians has launched extensive outreach touting a full "climate action plan" for the next US president to implement in his or her first 100 days in office.
NEW YORK: A recent Edelman survey found that 85% of consumers around the world are willing to change the brands they buy or their consumption habits to contribute to a better society and environment.
Chevron has taken an integrated, unique approach to changing the public conversation about the industry.
The Coleman Co. will go to the ends of the earth, literally, to generate publicity. Since 1900, Coleman has provided outdoor products, such as lanterns, stoves, tents, sleeping bags, backpacks, coolers, furniture, and grills.
For it's first-ever Cause Roundtable, PRWeek assembled a group of agency, corporate, nonprofit, and media professionals to discuss the state of cause marketing and its future.
This year's PRWeek/Barkley Public Relations Cause Survey reveals that more than ever consumers expect companies to give back.
The News Hour with Jim Lehrer (PBS), September 11
Nobel Peace Prize offers evidence that climate change is no longer just an environmental issue
LOS ANGELES:Online media company iVillage.com will be promoting its commitment to green living in the coming months.
WASHINGTON: Rep. Edward Markey (D-MA), chairman of the Select Committee on Energy Independence and Global Warming, had stern words at PRWeek's Target Green conference on October 3 about "Detroit" and energy utilities' commitment to environmental change.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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