LONDON - WWF-UK is re-introducing itself to DRTV after a three-year hiatus, with a campaign promoting its adopt a polar bear scheme.
LONDON - Proximity Worldwide has been ranked the most awarded direct network in the world, according to The Won Report 2008, days after its UK operation was fired by the BBC from its flagship TV Licensing account.
LONDON - Ministers are thought to be planning to sell 'a large stake' in Royal Mail to TNT or DHL in a step that paves the way to full privatisation.
LONDON - Direct agency Meteorite has appointed Sophie Grender as strategic partner.
LONDON - National Express East Coast has appointed Yorkshire-based agency Chocolate Communications to launch a new loyalty scheme for frequent travellers.
LONDON - CHI & Partners's Big Ask March campaign for Friends of the Earth scooped the Grand Prix prize at this years DMA Awards, held at London's Grosvenor House Hotel.
Marketing Direct, the DM industry's leading monthly magazine, is to become online-only from early next year, with a redesigned website and a range of new email bulletins.
LONDON - Chris Arnold has left Feel, the ethical marketing agency he founded in 2002, to prepare the launch of an agency in the New Year that promises "to define a whole category of agency" and specialise in areas such as NPD.
If there is one topic likely to raise temperatures and make the blood of marketers and media types boil, it's media research.
The cold list sector is suffering as recession-hit clients focus on the job of cultivating their existing customers.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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