to remove filtersDemand for free services creates opportunity for brands
23 Jul 2008
Advertising has a rosy future and expanding opportunities thanks to increasing consumer demand that everything should be free according to a new report from Universal McCann.
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Puma appoints Droga5 to $100m global account
13 Nov 2008 | by Staff
LONDON - Sportswear brand Puma has appointed Droga5 as lead agency on its $100m (£67.1m) global advertising and marketing account without a pitch.
Aviva appoints The Gate to roster
19 May 2008 | by Alex Brownsell
LONDON - Insurance giant Aviva has added advertising agency The Gate to its roster. The Gate will to handle above-the-line and digital marketing in both the B2B and B2C sectors.
Camelot calls pitch for Lotto account
03 Mar 2008 | by Noel Bussey
LONDON - Camelot, the National Lottery operator, has called a pitch for its £20m Lotto account.
TalkTalk moves online media buying into CHI
20 Feb 2008 | by Darren Davidson
LONDON - TalkTalk, the home phone and broadband company owned by The Carphone Warehouse, has appointed CHI & Partners Media to handle its online media buying account.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
