to remove filtersPublic View - The Sun '40 year work' by Glue London
14 Dec 2009
LONDON - Was the public impressed by the latest ad for The Sun, parodying ads for Apple's iPhone?
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New business leagues 2009
31 Dec 2009
View the full versions of the agency new business leagues published in Campaign magazine last year.
Proximity clinches DMA Grand Prix for RNLI campaign blending direct mail and social media
10 Dec 2009 | by Noelle McElhatton
LONDON - Proximity London's campaign to raise teen awareness of the RNLI scooped the Grand Prix prize at the 2009 DMA Awards ceremony earlier this week.
Rapp scoops Marketing's 'direct agency of the year' accolade
08 Dec 2009 | by Noelle McElhatton
LONDON - Rapp has won the title of Marketing magazine's Direct Agency of the Year for defying the downturn with new business wins and for its evolution into a provider of digital direct marketing.
CREATIVE STRATEGY - There may be trouble ahead. Yes, I'm looking at you, ITV
30 Nov 2009 | by Simon S Kershaw
Cash-strapped ITV needs all the brand messaging help it can get. But the decorative images on its current poster campaign hide the fact that this advertiser has lost its way, Simon Kershaw argues.
CRITIQUE - Why you should ask Santa for Steve Harrison's book on creativity
27 Nov 2009 | by Gary Sharpen
It might not be top of mind for a Christmas read but Steve Harrison's compelling book 'How to better creative work' is a real page-turner, says WDMP's Gary Sharpen
AGENCY FOCUS: Digital creative directors, part 2
27 Nov 2009 | by Noelle McElhatton
More Q&As with DM's digital creative directors - an eclectic breed who work all hours (it says 'ere)
CREATIVE STRATEGY - John Lewis got its Christmas mailer out early. But is it a cracker or a turkey?
26 Nov 2009 | by Simon S Kershaw
For direct communications to achieve that delicate balance between crass commercialism and ah-factor Christmasness ain't easy. Simon Kershaw scrutinises an Xmas mailer from the middle class's favourite emporium.
Virgin Media to roll-out targeted ads around on-demand content
25 Nov 2009 | by Ian Darby, campaignlive.co.uk
LONDON - Virgin Media has launched targeted ads around its on-demand TV platform, which carries content from channels including Living, Virgin1 and Bravo
Rapp scoops green award for 'turtles' campaign
20 Nov 2009 | by Noelle McElhatton
LONDON - Rapp has won a Green Award for its 'turtles' stunt campaign on behalf of the International Fund for Animal Welfare.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
