to remove filtersNovell calls pitch for comms efficiency
08 Apr 2005 | by Tom Williams
IT company Novell, an arch-competitor to Microsoft in the operating systems market, is reviewing its PR needs across EMEA as it seeks to better target its communications efforts.
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iPod supplier forced into rebrand
19 Aug 2005
One of Britain's leading suppliers of iPod accessories is accusing Apple of threatening its livelihood after the computer giant took legal action over what it regarded as trademark infringements.
Opinion: Apple has underestimated online outrage
21 Jan 2005 | by Kate Nicholas, kate.nicholas@haynet.com
I doubt that Apple CEO Steve Jobs has time to pore over any of the myriad of blogs and websites created by his obsessive fans, but if he did, he might just rethink his decision to sue one of them.
ATG poised to hire UK shop from its shortlist of three
14 Mar 2003 | by Ian Hall
US-based IT firm ATG - which develops online marketing, sales and service software for firms including HSBC and Royal Mail - is on the verge of hiring a UK PR agency.
MEDIA BRIEFS: Indie launches website to carry dedicated news
08 Mar 2002
INDIE: Computer games and interactive media trade title Indie has launched a website to carry dedicated news. It is planned to complement the relaunched monthly magazine, which will concentrate on product information and analysis. Indiemagazine. co.uk will have sections on DVD, leisure, PC, IT and retail....
OneMonday tech start-up PR firm Evus shuts down
07 Dec 2001
OneMonday Group's niche technology start-up PR firm Evus has folded just three years after it was launched. The agency, which was targeted specifically at technology start-ups, closed down officially last week with just a handful of clients still on board. Evus co-founder and director...
INTERNATIONAL: Cisco radio station to boost comms
23 Nov 2001 | by JULIA HOOD
SAN JOSE, CA: Cisco Systems has launched a radio station on its news channel website, News@Cisco.com, in a bid to boost its position as a technological innovator and inform customers and the media about its staff. Cisco already uses The FeedRoom, a broadband news company, to broadcast...
Baltimore slims roster as technology slump bites
08 Jun 2001 | by CHRIS SCOTT
Troubled e-security giant Baltimore Technologies has narrowed its agency roster, awarding an enhanced pounds 150,000 brief to Brands2Life following a head-to-head pitch against fellow retained agency Firefly Communications. Brands2Life became involved with Baltimore following the firm's...
CAMPAIGNS: Technology PR - Praxis heads promotion for 3D Digimask
08 Jun 2001 | by TARA STEVENS
Client: Digimask PR Team: Praxis PR Campaign: Launch of Digimask Timescale: April Budget: pounds 60,000 Virtual reality made a giant leap in April with the launch of Digimask, a unique technology that enables users to create an animated 3D version of their own head by uploading one...
STOP PRESS: Spreckley Partners wins Transaction One
11 May 2001
Spreckley Partners has been appointed on a media relations brief by Transaction One, an electronic software firm that creates online stores. The three-strong Spreckley team is led by director Jane Bassham and reports to Niall Corduroy, Transaction One's marketing director.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
