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Former Vodafone marketing head David Wheldon turns up at Barclays, while Leo Burnett Group promotes Giles Hedger to UK MD, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.
RBS Insurance Group, the insurance division which owns the Direct Line, Churchill, Privilege and Green Flag brands, is set to rebrand as Direct Line Insurance Group.
DDB UK has picked up the advertising account for the pet insurance provider Petplan after a competitive pitch handled by AAR.
The Financial Services Compensation Scheme is looking for an agency to handle its communications planning account.
Barclays has hired former Vodafone marketing chief David Wheldon to head up its global corporate reputation, amid the negative perception of the banking industry in the UK and overseas.
Ernst & Young, one of the big four accountancy companies, has approached media agencies ahead of a pitch for its global media planning and buying requirements.
Marketers are being urged to reappraise the value of fans and re-focus their social media activity on building long-term engagement.
The latest ad for Aviva car insurance introduces a new Paul Whitehouse character, a Lancastrian metal-detecting enthusiast named Eddie.
Spread betting firm City Index is hoping to raise awareness and drive growth of its various offerings with a series of integrated marketing campaigns.
The embattled Bank of England has launched a hunt for PR support to promote itself as a place that encourages diverse employment.
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