Brand barometer: Carbonated drinks - which is most prominent on the web?
10 Feb 2012 | by Gemma Charles
Coca-Cola has the highest share of voice while 68% of conversations about Lucozade focused on its use for treating medical conditions.
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NEWSPAPER ABCs: 20p i overtakes The Guardian after TV campaign
10 Feb 2012 | by Daniel Farey-Jones
The circulation of the 20p Independent spin-off i - including giveaways - has passed the £1.20 Guardian for the first time, six months after it passed The Independent.
Marketing Guru on... keeping ahead of the youngsters
10 Feb 2012 | by Will Harris
Senior practitioners should not be cowed by the idea that marketing is a young person's game, says Will Harris. On the contrary, their hard-earned experience could place them in a stronger position.
VIDEO: Audi 'believes there is growth in the UK market', says Chambers
10 Feb 2012 | by Ben Hall
Dominic Chambers, marketing director, Audi UK says after a 'strong year' for the car manufacturer, there is room for growth in the UK in 2012 and beyond.
VisitWales top marketer exits for Cardiff & Co
10 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
VisitWales top marketer Roger Pride is leaving the Welsh tourism body to take up the role of managing director at Cardiff & Co, the public-private partnership which promotes Cardiff.
Betfair to knock rivals for the first time in campaign
10 Feb 2012 | by John Reynolds
Betfair is to name rival bookies for the first time as part of its new Europe-wide marketing campaign.
National newspaper ABC figures for January 2012
10 Feb 2012 | by Staff
Sales for many of the UK's national newspapers recovered from the seasonally slow December to result in slight monthly increases in much of the Audit Bureau of Circulations (ABC) figures today for January 2012.
Foxy Bingo exposes all in new ad
10 Feb 2012 | by Sara Kimberley
Foxy Bingo, the Cashcade-owned online bingo website, is launching a revealing ad campaign featuring a naked Foxy.
Rapp creative directors poached by Pulse
10 Feb 2012 | by Daniel Farey-Jones
Rapp creative duo Magnus Thorne and Paul Turner have moved to engagement and activation agency Pulse Group, as executive creative directors.
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