Campaign Viral Chart: Musical flashmob plays its way to the top
18 May 2012 | by Ben Hall
A flashmob for a Danish orchestra has been shared 17,067 times this week, playing its way to the top of the latest viral chart.
Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.
A flashmob for a Danish orchestra has been shared 17,067 times this week, playing its way to the top of the latest viral chart.
Hailo, the black cab app, has called in agency support to ramp its consumer presence in London's competitive taxi app space.
Isn't it ironic that the word "cool" is cool again? For a long time, it seemed that its fashionability had gone the way of velvet jackets, skinny jeans and long hair on men. Well, after flirting with naffness, they're all back.
DDB UK has launched a TV commercial for the Volkswagen Polo, focusing on the relationship between a protective father and his daughter.
The new TV work for Volkswagen USA aims to focus on what matters to people, whether it's profound (the safety of a child) or mundane (the heft of a car door).
Recession or no recession, the industry's most powerful marketers never sit still. But what are the characteristics of those at the top of the power tree?
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.