to remove filtersGoogle to launch 'own-brand entertainment hardware'
10 Feb 2012 | by Matthew Chapman
Google is developing an own-brand, home-entertainment system that streams music wirelessly through the home, according to reports.
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Marketing Guru on... keeping ahead of the youngsters
10 Feb 2012 | by Will Harris
Senior practitioners should not be cowed by the idea that marketing is a young person's game, says Will Harris. On the contrary, their hard-earned experience could place them in a stronger position.
AdConnection wins Maplin Electronics business
10 Feb 2012 | by Nick Batten
Maplin Electronics, one of the UK's leading retailers of consumer electronics, has appointed AdConnection to handle its media planning and buying account.
Campaign Viral Chart: Chevy Super Bowl music video rises to top
10 Feb 2012 | by Ben Hall
A music video for OkGo that doubled as a Super Bowl ad for Chevy is the most shared this week with more than 400,000 shares.
PRWeek podcast: TripAdvisor case shows why brands must engage
10 Feb 2012 | by John Owens
The TripAdvisor ruling has highlighted the increasing need for brands coming under fire to 'get involved with the conversation'.
Rooster called in to promote daily deals market conference
09 Feb 2012 | by John Owens
Daily Deals Summit Europe has picked Rooster PR for a groundbreaking discount-shopping daily deals summit.
Giffgaff 'unlock your phone' by Albion London
09 Feb 2012
Keith and Orville rap a musical tribute to the mobile network Giffgaff in a new ad by Albion, with the tagline 'unlock your phone and unlock a chicken'.
Zeebox rolls out click-to-buy function
09 Feb 2012 | by Maisie McCabe
Zeebox, the social TV app, has rolled out a new feature that allows viewers to buy products they see advertised on TV, with just a few clicks.
Cookie consent: how to stay on the right side of the law
09 Feb 2012 | by Rachel Barnes
As the May deadline for cookie compliance approaches, what must marketers do, asks Rachel Barnes.
Everything Everywhere calls direct roster review
09 Feb 2012 | by Matthew Chapman
Everything Everywhere, the umbrella brand for Orange and T-Mobile, is putting its below-the-line creative roster on notice.
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