The world's largest data recovery specialist has called in Citigate Dewe Rogerson to grow its presence in the UK.
Whether your business is about selling fresh fruit, designer labels or mobile phones, technology is now vital to brand success, explains Nick Cooper, managing director, Millward Brown Optimor, Europe.
Samsung is rolling out an online and cinema spot featuring David Beckham, Jamie Oliver and Victoria Pendleton, inviting people to ''take part in the true spirit of the Olympic Games".
Weber Shandwick has made Peter Ross head of its technology division.
Microsoft is aiming to capitalise on summer sporting events such as the Olympics and Euro 2012 with a marketing campaign for its Xbox console featuring Chelsea footballers and a mass-participation 100 metre sprint.
Orange is to overhaul its brand sponsorship activity, ending its association with the Prize for Fiction, RockCorps and National Business Awards.
Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.
As marketing director of Virgin Media, Nigel Gilbert has one of the biggest budgets in the UK. Marketing magazine caught up with Gilbert at Media360 to gauge his reaction to Facebook's historic IPO
Chinese telecoms giant Huawei has started a pitch process for its corporate and b2b PR contracts.
Chelsea Apps Factory, the apps consultancy and development house, has today (18 May) launched a diving game in partnership with diver Tom Daley, aimed at the Olympics fans, diving enthusiasts and mobile gamers.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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