LONDON – Mblox, the ringtone service behind the Crazy Frog ringtone phenomenon, has been fined £40,000 after hundreds of consumers were billed for a service they had not signed up to.
LONDON – British Airways is looking to use SMS for marketing and customer services in the future and has appointed mobile marketing agency Incentivated to implement the medium.
LONDON – The message about illegal music downloads is still not getting through as 77% of people who regularly download songs have used an illegal site at least once, according to new research.
LONDON - This is the last issue of Digital Bulletin for 2005, with the next bulletin to appear on January 4.
Yahoo! is to open up its broadband music-video service to third-party advertisers for the first time in the new year, becoming the first UK provider to do so.
It was the year London took gold, a frog drove adults crazy and Freddie replaced Becks. Here are 2005's most memorable events.
LONDON – Prospect Swetenhams is launching a 'Tiscali' list, which featuring over 1m affluent, predominantly UK male consumers with internet access.
LONDON – It may drive us all round the bend, but Jamster's Crazy Frog ringtone has become the second-most memorable piece of 'sonic-branding' this year, according to a new survey.
LONDON - The controversial suicide bomber viral created by Lee and Dan without the knowledge of Volkswagen has become the most downloaded viral campaign of the year, with over 2.3m downloads.
LONDON – Charity Teenage Cancer Trust has teamed up with CosmoGirl and teen marketing agency Dubit on a nationwide fundraising and awareness initiative directed at schools, which it hopes will raise more than £500,000.
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