Social brands: Unilever shifts focus from social media to word of mouth
08 Feb 2012 | by Nicola Clark
Marketers are being urged to reappraise the value of fans and re-focus their social media activity on building long-term engagement.
Search results
Search filters:
By Channel
-
Digital marketing
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (10976)
- Brand Republic (4)
- Campaign (8217)
- Campaign India (1)
- campaignlive.co.uk (873)
- Campaign Work (190)
- Campaign YouTube (30)
- Marketing (8483)
- marketingmagazine.co.uk (1744)
- mediaweek.co.uk (468)
- Media Week (92)
- PR Week UK (1489)
By Channel
- Ad technology (120)
- Affiliate Marketing (72)
- Apps / Widgets (339)
- E-commerce (338)
- E-mail (242)
- More...
- Interactive TV (188)
- Mobile business (106)
- Mobile marketing (216)
- Search marketing (561)
- Social Media (731)
- Usability / user experience (28)
- Video (262)
- Viral advertising (168)
- Web (3418)
- Less...
By Industry Sector
- Agencies (478)
- Autos (393)
- B2B (1266)
- Business Industrial (10)
- Consumer Goods (1148)
- More...
- Consumer Services (2)
- Fashion / Clothing (832)
- Fast Food (67)
- Financial Services (2272)
- FMCG (1161)
- Food & Drink (2259)
- Government / Non-Profit (2457)
- IT (116)
- Media / Entertainment (12778)
- Retail/Wholesale (51)
- Retail (2849)
- Technology (2327)
- Telecommunications (74)
- Telecoms / Utilities (2376)
- Travel / Leisure (1749)
- Less...
Google releases Chrome for mobile
08 Feb 2012 | by Sarah Shearman
Google has launched a smartphone and tablet version of Chrome for Android devices, to boost the browser's growing popularity around the world.
Honda plots to overhaul customers' online journeys
08 Feb 2012 | by Sarah Shearman
Honda is overhauling its digital presence in a bid to improve customers' online journeys.
Editor's comment: Welcome - TV's refuseniks are a breed apart
08 Feb 2012 | by Noelle McElhatton
Can you build a brand without TV? Yes, according to our cover feature; but it depends on the brand.
Survivors UK 'real men get raped' by Johnny Fearless
07 Feb 2012
Survivors UK, the charity that supports victims of male rape and sexual abuse, has launched a new campaign by start-up Johnny Fearless.
Axe 'the cleaner' by Lowe/Ponce
07 Feb 2012
Lowe/Ponce Buenos Aires has created an online campaign in Argentina for Axe shower gel (known as Lynx in the UK).
Isobar Mobile/Posterscope 'Frankie PI' by Isobar Mobile
07 Feb 2012
Isobar Mobile has launched a film noir-inspired campaign in association with Posterscope for Valentine's Day.
Groupon buys data start-up Adku to boost personalisation
07 Feb 2012 | by Sarah Shearman
Groupon, the group deals service, has acquired data personalisation start-up Adku for a reported $10m (£6.3m).
Sports Relief launches mobile app to drum up support
07 Feb 2012 | by Sarah Shearman
Sport Relief, the sister charity event to Comic Relief, has launched its first mobile app for both Android and iPhone devices, which will feature news and behind-the scenes-celebrity gossip for its flagship weekend event in March.
Renault 'Renault 4+' by Publicis London
07 Feb 2012
Renault has launched an ad campaign by Publicis London to promote its Renault 4+ customer care programme.
Additional Information
Campaign Jobs
- Account Director AF Selection £32 - £40,000 + superb benefits, Manchester
- Digital Account Manager Major Players £28000 - £35000 per annum, London
- Digital Creative Team senior - London 65K The Industry Club London Ltd £65,000, Central London
- Digital Content Editor-Financial Services-Hamps Blue Skies Marketing Recruitment £26000 to £30000 per annum, Southampton
- Junior Account Manager Major Players £23000 - £25000 per annum, London
Most viewed
Most commented
