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Campaign Viral Chart: Musical flashmob plays its way to the top

A flashmob for a Danish orchestra has been shared 17,067 times this week, playing its way to the top of the latest viral chart.

Campaign Viral Chart: P&G holds strong as Thinkbox debuts

P&G's Olympic ad has held its position at the top of the chart for a third week in a row, while The Red Brick Road's follow-up to its Harvey the dog ad for Thinkbox makes a new entry at number five.

Campaign Viral Chart: Roller skates beat drugs in new viral hit

An ad in which kids say no to 'crack' and 'meth' in place of roller skating, has entered the viral chart in third place this week with more than 40,000 shares across social networking sites and the blogosphere.

Unilever tops 2012 Marketing Society Awards nominations

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence

Campaign Viral Chart: P&G Olympics ad takes gold medal

An Olympic ad from Procter & Gamble, which entered the Campaign Viral Chart in second place last week, has sprung ahead of TNT's "dramatic surprise", to take top position with 742,988 shares in the past seven days.

Campaign Viral Chart: P&G Olympics ad shared over 300,000 times

A touching ad from Olympic Games sponsor Procter & Gamble has shot through the chart to take second place with more than 300,000 shares this week, but TNT Benelux's "dramatic surprise" retains the top spot.

Which Olympic sponsor ads are most shared?

With 100 days to go before the start of the London 2012 Olympic Games, an Adidas film featuring David Beckham is so far the most shared Olympic ad from an official sponsor.

Toyota launches YouTube car configurator

Toyota has launched a YouTube-based car configurator, created by Saatchi & Saatchi LA, in a bid to promote its Prius C model to young US consumers who are turned off by standard drop-down, menu-heavy interfaces.

Peugeot targets younger drivers with YouTube push

Peugeot is looking to promote its new 208 model to younger drivers with an online campaign featuring YouTube sensation dancer Marquese Scott.

Campaign Viral Chart: Dramatic surprise at the top of the chart

A hidden-camera viral advert, in which a sleepy town square turns into chaos on the push of a button, has taken the top spot in this week's chart with more than one million shares in the past seven days.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.