Star Alliance 'picture your upgrade' by DDB UK
08 Feb 2012
DDB UK has created an app for the Star Alliance network, the airline alliance.
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Clarks launches AR campaign for Spring collection
10 Feb 2012 | by Matthew Chapman
Footwear brand Clarks is launching its first ever augmented reality campaign at the end of the month to promote its women's Spring/Summer collection.
Foster's launches Facebook Timeline app
08 Feb 2012 | by Nick Batten
Foster's has become one of the first alcohol brands in the UK to develop an app for Facebook's Timeline to showcase its exclusive comedy content.
Sports Relief launches mobile app to drum up support
07 Feb 2012 | by Sarah Shearman
Sport Relief, the sister charity event to Comic Relief, has launched its first mobile app for both Android and iPhone devices, which will feature news and behind-the scenes-celebrity gossip for its flagship weekend event in March.
Chevrolet '2012' by Goodby, Silverstein & Partners
06 Feb 2012
Chevrolet released six ads for this year's Super Bowl, including a controversial one that features its Silverado model in a post-apocalyptic world.
Hearst-Rodale harnesses Apple Newsstand to sample print launch
03 Feb 2012 | by Daniel Farey-Jones
Hearst-Rodale is using Apple's Newsstand for a digital sampling drive for its new UK print launch, Women's Health, which will feature 30 ad pages.
Supermarket sweep for in-store Wi-Fi
03 Feb 2012 | by Matthew Chapman
All the big four supermarkets are now trialling Wi-Fi for customers in their stores.
M&S launches first Samsung TV app
02 Feb 2012 | by Matthew Chapman
Marks & Spencer (M&S) has become the first UK retailer to create its own app for Samsung's internet-connected TV range, Samsung Smart TVs.
Heineken unveils Valentine's Day Facebook app
01 Feb 2012 | by Gemma Charles
Heineken is launching a Facebook app for Valentine's Day called 'The Serenade', which enables users to invite potential partners on a date via humorous personalised songs.
Sofa retailer to push 'test drive' app
01 Feb 2012 | by Matthew Chapman
Harveys, the furniture retailer, is focusing its marketing activity around a mobile app that lets users "test drive" sofas in their own homes.
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