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The Economist develops ad network Ideas People

The Economist Group is building on its advertising network, Ideas People, to group together more than 60 websites trusted by The Economist readers, but which do not use cookies to target specific users.

My Media Week: Ellie Edwards

This week, Ellie Edwards, managing director at WPP performance marketing agency Quisma, catches up on her Sunday supplement reading, gets hiring at the rapidly expanding agency, and steals a go on her husband's iPad 3 birthday gift.

Wagamama installs Blippar technology for diners

Wagamama, the restaurant chain, is using Blippar's augmented reality technology in a campaign to promote its presence at the UK's summer festivals.

Olympic organisers must prepare for huge demand on mobile network, says eBay

EBay has warned Locog about being ready for the "unprecedented demand" that will be placed on mobile networks during the 2012 Games.

Twelve months on and the ICO is ready to enforce 'cookie' law

ABC Interaction 2012: David Evans, group manager, business & industry, Information Commissioners Office (ICO) says it now expects more from website owners faced with compliance to new 'cookie' regulations.

Now is the time to capitalise on London's digital potential, says Boris

With the London mayoral elections just over a week away, current mayor Boris Johnson makes his pitch to London's digital business community with start-up funding, a multimillion pound broadband pledge and a new proposal for promoting Tech City.

Shop Direct in push to link print to digital marketing

Shop Direct aligning its print catalogue and burgeoning online business by integrating augmented reality into magazines to drive cross-platform engagement.

Facebook confirms purchase of technology patents from IBM

Facebook has purchased a package of patents from IBM, in a bid to bolster its defences in the technology patent wars.

DataXu appoints Bruce Journey as international MD

DataXu, the US-headquarted demand side platform (DSP), has appointed its co-founder Bruce Journey to head up its international operations.

Virgin Media to bring free Wi-Fi to London Underground for the Olympics

Virgin Media is bringing Wi-Fi and mobile internet services to London Underground passengers in time for the London 2012 Olympics.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.