Is it wise for a brand to outsource marketing to cut costs? The Marketing Society Forum
08 Feb 2012
England cricket sponsor Brit Insurance is axing its marketing team and outsourcing the function.
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Rooster called in to promote daily deals market conference
09 Feb 2012 | by John Owens
Daily Deals Summit Europe has picked Rooster PR for a groundbreaking discount-shopping daily deals summit.
TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
02 Feb 2012 | by Staff
TBG Digital, AKQA and Adam & Eve lead nominations for this year's Revolution Awards 2012, set to take place in April.
B2B: Legrand roadshow is the perfect fit
01 Feb 2012 | by John Owens
Source Marketing Communications were chosen to promote a new offer in cable trunking.
VIDEO: Maurice Levy on the impossible situation caused by the Eurozone debt
27 Jan 2012
Maurice Levy, chairman and CEO, Publicis Groupe talks about doing business in the Eurozone during the debt crisis.
Ebiquity reports small pre-tax profit
25 Jan 2012 | by Daniel Farey-Jones
Marketing effectiveness consultant Ebiquity has recorded a pre-tax profit of £199,000 for the six months ended 31 October 2011.
Jazz FM strikes Mishcon de Reya deal
17 Jan 2012 | by Nick Batten
Jazz FM is launching a business-themed show sponsored by law firm Mishcon de Reya and presented by the firm's director of business development, from tomorrow (18 January).
Credit Suisse sponsors Bloomberg+ iPad app
17 Jan 2012 | by Nick Batten
Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a deal brokered by Havas Media International.
'Super Reed' entry wins Reed.co.uk ad contest
16 Jan 2012 | by Daniel Farey-Jones
A £10,000 competition to create a TV ad for Reed, the recruitment agency, has been won by director Jonathan Brooks and producer Mat Laroche.
Marketing magazine revamps with new design, a picture cover and refreshed content
11 Jan 2012 | by Staff
Marketing magazine has revamped its look and content for 2012, including a move to a picture cover created by ad agencies.
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