Tess Macleod Smith joins Net-a-Porter
10 Feb 2012 | by Nick Batten
The Net-a-Porter Group has hired Tess Macleod Smith as its new group publishing director.
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Clarks launches AR campaign for Spring collection
10 Feb 2012 | by Matthew Chapman
Footwear brand Clarks is launching its first ever augmented reality campaign at the end of the month to promote its women's Spring/Summer collection.
Sacoor Brothers appoints Now to first UK ad account
10 Feb 2012 | by Sara Kimberley
Sacoor Brothers, the fashion brand, has appointed Now to handle its first advertising account in the UK.
All Her Majesty's brands: 10 brands the Queen can't live without
07 Feb 2012 | by Staff
To celebrate Her Majesty's accession milestone this week, Marketing magazine thought it fitting to compile a list of the Queen's must-have brands, from the monarch's favourite chocolate to her underwear brand of choice.
Reebok set to relaunch controversial EasyTone shoes range
07 Feb 2012 | by Sarah Shearman
Reebok is mounting a European relaunch of its EasyTone sports shoes, backed by fresh research into their toning effects, following previous complaints made to regulators about its advertising claims.
Umbro sidelines John Terry from ad campaigns
07 Feb 2012 | by John Reynolds
Sports brand Umbro is seeking fresh football brand ambassadors, with former England captain John Terry left out of its marketing amid allegations of racism against him.
Lacoste snaps up MPG Media Contacts
03 Feb 2012 | by Maisie McCabe
Lacoste, the French fashion brand, has appointed MPG Media Contacts to its media planning and buying account for its clothing and leather goods ranges, after a pitch.
Barbour shells out on search ads to fight fakes
03 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
Barbour, the luxury clothing brand, is buying search ads telling people 'Don't get caught buying fakes, see which fake websites to avoid' in a bid to combat counterfeiters.
Foot Locker 'snow dunk' by BBDO New York
03 Feb 2012
The new US spot for the shoe brand Foot Locker features basketball players making a snowman and using it as a launch pad to score hoops.
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