Brand barometer: Social media performance of RBS
10 Feb 2012 | by Gemma Charles
Insight into the social media performance of the Royal Bank of Scotland over the last five months.
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Former Vodafone marketing head David Wheldon turns up at Barclays, while Leo Burnett Group promotes Giles Hedger to UK MD, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.
Insight into the social media performance of the Royal Bank of Scotland over the last five months.
Barclays has hired former Vodafone marketing chief David Wheldon to head up its global corporate reputation, amid the negative perception of the banking industry in the UK and overseas.
The embattled Bank of England has launched a hunt for PR support to promote itself as a place that encourages diverse employment.
Tesco is delaying the rollout of a full banking proposition, after announcing its flagship current account product will not be available until next year.
A corporate comms expert has called for a campaign to explain the roles of top banking executives, as the issue of CEO bonuses hits the headlines again.
Charities pinned back - On the heels of the RBS chief's waived bonus, Lloyds Banking Group announced it is to withdraw its Halifax and Bank of Scotland charity credit cards from the market.
There are few things more frustrating for a political leader than to be caught in the middle of a political storm and held responsible for decisions over which they have limited control.
First State Investments, the UK asset management arm of the Commonwealth Bank of Australia, has called in MHP Communications to handle its European media relations.