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Trading Places: this week's people moves

Former Vodafone marketing head David Wheldon turns up at Barclays, while Leo Burnett Group promotes Giles Hedger to UK MD, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.

Oasis to sponsor ITV2's Celebrity Juice

Oasis, the juice drink owned by Coca-Cola, has signed up to sponsor ITV2's popular quiz show, 'Celebrity Juice'.

Lavazza awards €50m pan-European account to MEC

Lavazza, the Italian coffee brand, has appointed MEC, the WPP media agency, to its estimated €50m (£42m) pan-European media planning and buying account after a competitive pitch.

All about ... Global content deals

Unilever's tie-up with Fox is a sponsorship landmark, Alasdair Reid writes.

Trading places: this week's people moves

Sainsbury's brings former Heineken marketing director Sarah Warby on board, while William Eccleshare becomes global chief of Clear Channel, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.

Lurpak and Observer Food Monthly magazine in year-long deal

The Observer Food Monthly magazine has agreed a year-long media partnership with Arla butter brand Lurpak, focusing on new product Lurpak Lightest Spreadable.

Trading places: this week's people moves

Simon Calvert joins Digitas as worldwide head of strategic planning while Barnaby Dawe leaves News International to become chief marketing officer for Harper Collins, in BR's round-up of this week's people moves in advertising, marketing and media.

Tetley shortlists four agencies for media duties

Tea brand Tetley has shortlisted incumbent agency Starcom MediaVest Group and MediaCom, Walker Media and Manning Gottlieb OMD to pitch for its £4m media planning and buying account.

Facebook cost per click drops in UK

The average cost per click price of Facebook ads dropped 11% in the UK between the third and fourth quarters of 2011, according to the latest quarterly report from TBG Digital.

The most irritating ads of 2011

As our research into 2011's most irritating ads reflects, marketers are under increasing pressure to create high-impact TV ads, but is it worth being annoying to be remembered, asks David Benady.

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