03 Feb 2012
| by Gemma Charles
A look at the performance of Müller in social media over the past four months.
03 Feb 2012
| by John Reynolds
Troubled food company Premier Foods is parting company with group marketing director Jon Goldstone, who is leaving the owner of Mr Kipling and Hovis after a restructure of its marketing operations.
03 Feb 2012
| by Sara Kimberley
Oreo is launching a TV ad to establish itself as a family-favourite biscuit snack.
03 Feb 2012
| by Maisie McCabe
Lavazza, the Italian coffee brand, has appointed MEC, the WPP media agency, to its estimated €50m (£42m) pan-European media planning and buying account after a competitive pitch.
02 Feb 2012
| by Gemma Charles
Madonna is extending her partnership with Diageo through a product placement deal, which will feature Smirnoff vodka in the video for her new single 'Give Me All Your Luvin'.
02 Feb 2012
Heineken is trying to help ignite romance this Valentine's Day with the launch of a new Facebook application called 'The Serenade'.
02 Feb 2012
| by Jeremy Lee
Intersnack has appointed The Red Brick Road and Goodstuff Communications to handle its advertising and media accounts respectively.
02 Feb 2012
| by Matthew Chapman
Grant's, the William Grant & Sons-owned whisky brand, has appointed Crayon London to its global digital and social media account.
02 Feb 2012
In a move away from its previous "Glass and a Half Full Productions" work, Cadbury Dairy Milk is launching a new long-term communications platform called Joyville, created by Fallon.
02 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Innocent smoothies has launched an alternative idea for a Valentine's gift this year, by encouraging consumers to personalise a label on their favourite smoothie and give it to someone special.